February 2, 2007

Thirsty?

An exception to my anti-advertising-on-blogs stance:



According to SoSHer mpjc: "The slogan that comes on screen means: 'I want to fight against the nemesis I have not met.'"

Matsuzaka says he will be at camp in Fort Myers on February 12.

5 comments:

Jere said...

I love his reaction to drinking it: Hey! That's actually not too bad!

And that screen he was in front of looked much cooler than the fake crowd they chroma keyed in there.

ESAUN said...

i wonder how much tourism he's goona cause for japanese baseball enthusiasts coming to boston...

SoxFan said...

Imagine American athletes sucking down beers in an ad...! I don't think active athletes can do that here

Greg said...

And to start off, the ad says:
To challenge is to believe in yourself...

Actually for a beer ad in Japan it's not bad. Incidentally, Asahi Super Dry has been the number one selling beer in Japan for quite a few years now.

Interesting observation on athletes and alcohol by soxfan. This reflects a more relaxed attitude in Japanese society towards drinking. Although the laws for drinking and driving are stricter than most states in the U.S., alcohol can be readily purchased in vending machines and public consumption is not camouflaged with brown paper bags!

Zenslinger said...

You can drink in public (on trains and such), though people don't much except on holidays.

In the Tokyo Dome during baseball games, young women cruise around selling draft beer from a tiny refrigerated keg they carry on the back.

I had a lot of fun drinking beer in Japan when I lived there.